THE COMPANY
Committed to sustainable fashion, the Chelsea-based clothing company approached me to create a brand identity that aligned with their environmental mission.

THE BRIEF 
Create an aspirational style that appealed to Gen Z and Alpha fashionistas and influencers in NYC and beyond.

THE DESIGN 
We created a clean and simple website with black, white, and grey to let the hero images take center stage.

THE GOODS 
Branding
Website
Apparel Design
Social Media