Viarex Labs, Chatsworth, CaliforniaEcoFlex Natural Joint Health FormulaThe CompanyThe GoodsThe BriefA natural supplement to help reduce joint pain.Create branding, packaging, and a direct mail marketing campaign that appeals to an older demographic.Branding, packaging, direct mail marketing, infographicsThe DesignTo highlight their natural formula, we created a stylized leaf icon, and a color palette of soothing greens, blues, and neutrals with a dark red and infographics to highlight information.